Get Response Disaster …. averted !!!

Yesterday was the start of my very first solo ad campaign which was due to deliver 500 clicks.  After lots of tweaking with the solo ad provider my squeeze page was sorted, email sequence written, and everything was ready to go.

I received a message from the provider and was pleased to see 20 people sign up to my list from the initial 100 clicks, but on checking Get Response I noticed no emails were being sent out.
GR-LPSettingsAfter a brief chat with the great support guys from GR they pointed me towards a rather important check box on the Landing Page Settings … which wasn’t ticked!

This rather important setting ‘Add into the cycle on day:’ was surprisingly not enabled by default.  This particular setting determined whether or not an email was sent on opt-in. So, I ticked it and selected the Day0 email.

 

The next step was to review the Email Analytics to make sure the Day0 email actually was sent to the new subscribers.  This involved moving everyone to the Day0 list.  Disaster averted fortunately and first sale made.  Result !!

 

 

Affiliate Marketing Basics

Affiliate Marketing can be really difficult if you don’t approach it in the right way.  This short post will hopefully help you understand the basic steps in finding the best product to promote.

http://www.dreamstime.com/royalty-free-stock-images-business-concept-affiliate-marketing-computer-keyboard-word-selected-focus-enter-button-background-d-render-image41436349

First of all you need to know the target market really well, then find the biggest pain points.  More importantly, solutions to these pain points must not be easily found on the internet.

If you’re close to your target market, you will already know where the pain points are and therefore, you are in a much better position to help find a solution.

Selecting the right product to promote is the next step so choose carefully and make sure it adds value in helping your customers’ problems.  If you can’t find something suitable you may be better placed to create your own product, but that’s not necessarily a task for the beginner.

You now need to promote your selected product.  There are so many different ways to promote and get visitors to see your offer but it is always best to study one or maybe two traffic strategies to begin with.

Go to where your customers are hanging out.  If this is a market you really know then you probably know which websites and forums they can be found.  Forums are great because people spend quite a lot of time complaining about things and airing their problems, so it’s ideal that you can come along and offer them a solution.

Before you redirect them to your offer make sure you collect their details along the way so you can get in touch with them again.  Create a simple ‘squeeze’ page where all they have to do is fill in at least their email address, they click a button which sends them to your offer.

You are now starting to build a list of subscribers who are interested in the products you are promoting, so you can send them emails again and again knowing you’re more likely to make a sale.

Hope this very quick overview of affiliate marketing provides you with a better idea of where to start so please leave me a comment or share if you think it has been useful.

Affiliate Marketing Secrets Revealed !

top-secret-file-questionmarkAffiliate Marketing secrets of one of the industry’s millionaires was revealed on Monday 16th November.  This is solid gold information which other affiliate marketers really don’t want you to know.

All you have to do is click here or on the Top Secret Folder to the left (or even the banner to the right) and fill in your email address.

If you want to be a successful affiliate marketer you really cannot afford to miss this amazing opportunity.  I know this is a limited offer as I work closely with the millionaire in question.  Don’t miss out!  Get your early bird access now.

Taking action – realisation and an invaluable lesson

taking actionRather short impromptu post today because I’m about to make changes to my website following the lead of an iPro Partner friend of mine Munir Ahmed.  Munir recently broadcast a really great show on Periscope explaining how he made his first 4 figure day.

We had previously chatted on Facebook about how he was starting to bring traffic to his site using the Warrior Forum.  I had also watched traffic training videos from Dean Holland around forum marketing and Warrior was one of the sites he suggested.

So today I took time out of my ‘busy’ work day to see if I could find a couple of threads I could post replies to – always with the aim of helping first (the money comes later … I hope).  Whilst searching I visited my profile page and added more details including my Facebook page, Twitter username and of course my website.  But whilst checking that page I realised to my horror that I’d joined the Warrior Forum SIX years ago !!!  Yes, SIX and hadn’t posted anything EVER !!!

I felt ashamed that although I’ve tried all sorts of different marketing tactics and invested many thousands of pounds over the years (since 2006 actually), I had never taken the straightforward simple step of taking action by doing exactly what some other marketer (don’t know who) had told me to do SIX years ago.

So, after posting two replies on different threads I have finally taken action and learned an invaluable lesson. Taking action is the key and procrastination will never make any sales!! As part of my marketing strategy I aim to find one or two Warrior Forum threads to post on every day and write a well considered, informative and helpful reply.  That means within a couple of weeks I should have enough posts to add my own links to my forum signature and attract visitors to either my website or to the iPro sales funnel exactly as my good friend Munir is doing today.

My next big achievement since watching Michael Cheney’s first Periscope a few weeks’ ago will be to broadcast my own first scope … but one step at a time 😉 !!

Please feel free to share or leave a comment below to make sure I’m not the only procrastinator around here.

3 secret tricks to get noticed on Periscope

Periscope logoPeriscope is growing by thousands of users every day.  As more people get online you need to find clever ways to get yourself noticed if you want people to watch your scope and follow you.  On Aug 12, 2015 it was announced that Periscope had reached over 10 million users, just 4 months after it was launched. It was noted that over 40 years of video was being watched per day.  So how many users must there be now?  Double that?

Periscope is being used for many different purposes but it can be used by you as an internet marketing tool.  By amassing new followers each and every time you broadcast you can gain a completely new set of leads who have got to know you and earn their trust.

So how can YOU get noticed on Periscope??

  1. Make your Scope stand out by using emoticons in your session title.  Include one at the start and one at the end of your title to make it look a little different to everyone else.
  2. Think about what people might be looking for, eg, use a ‘How to … ‘ headline or ‘The number one easiest way to … ‘
  3. Check your headline for typo’s so nobody thinks you’re an illiterate idiot.

Just in case anyone was offended by number 3, here’s a BONUS secret trick.

  • Your Periscope broadcasts are only available on the app or the website for 24 hours BUT you can use a secret site called http://katch.me to store them for longer.  This site also allows you to pause, rewind or forward videos giving you greater control than in the Periscope app.  You are given your own page just like on Periscope where your followers can find all of your old recorded scopes.

Please feel free to share or leave a comment below if you think you could use Periscope to attract more people to your business.

 

How to create an irresistible Lead Magnet?

One of the best ways to get your website visitors to sign up to your email list is by offering them something for free.  In order for them to complete the form the offer (or lead magnet) must be of sufficient value to peak their interest.  Here is a quick overview of Lead Magnets and what you should consider when designing your offer.

What is a Lead Magnet?

A lead magnet is something you give your website visitors in exchange for joining your email list.  These are usually a free report or a discount, eg, 10% or 15% off.

Why use Lead Magnets?

Because they get results!  You can easily double your conversion rate by adding an incentive to sign up.  A really good lead magnet can get you 30%, 60% or DOUBLE the results.

What makes a good Lead Magnet?

A good lead magnet gets the attention of your visitors.  It should addresse their biggest fears, problems or challenges.  It should be useful, and tells them what they really want to know.

How to find out what your visitors want to know

1. Put yourself in their shoes : If you were looking for info, what would you really want to know?  Make a list of things that come to mind then delete everything off the list that is easy to find out, ie, easily found in the search engines.  You want to answer the questions or solve the problems people can’t find anywhere else to make your site unique, and will make your opt-in incentive irresistible.

2. Check out forums and blogs in your niche : Which articles or blog posts are most popular – see which conversations get the most activity.

3. Use social media : visit the major FB pages in your niche.  Don’t forget You Tube – which videos have the most views – pay attention to the questions people ask.

4. Research Amazon reviews : Reviews can tell you all sorts of information about why people bought a book or product.  Check out comments made about reviews

5. Survey your audience : Create a survey using Get Response to find out what your audience wants to know.  What’s your biggest frustration with your niche?  What’s the one thing about your niche you haven’t been able to find info about?

 

Please feel free to share or leave a comment below and let me know how you build your lead magnets.